Reach Crew vs Instantly. Instantly sends at volume. Reach Crew finds, writes and asks you first.
Pick Instantly to send large campaigns across many mailboxes and domains. Pick Reach Crew when the missing part is finding the right people and writing to each, sent from your own mailbox after you approve.
What Instantly is. Instantly is built for cold email at volume: connect many sending accounts, warm them up and run campaigns. It offers B2B lead data as a separate product, and its plans are tiered by volume rather than per seat.
When Instantly is the better choice
- You send thousands of emails a day across many mailboxes and domains.
- You run outreach for several clients, as an agency does.
- You already have a strong list and tested copy, and only need sending.
When Reach Crew fits
- You want the people found and every email written, not only sent.
- You prefer to send from your main mailbox at a careful pace.
- You want to read and approve each email before it goes.
Side by side. The same job, both ways.
| Topic | Reach Crew | Instantly |
|---|---|---|
| Finding people | Built in: Found for a goal you write in one sentence | Built in: B2B lead data, sold as a separate product |
| Email checking | Built in: Verified by 2 sources, re-checked right before sending | Partly, or it depends: Verification available as an option |
| Writing | Built in: One personal email per person, every line sourced | Partly, or it depends: Templates, spintax and AI writing help |
| Approval | Built in: Every email, one by one or all at once | Partly, or it depends: You review the campaign, then it runs on schedule |
| Volume | Partly, or it depends: A warm-up cap per mailbox: 5 a day, rising to 20 on Gmail or 30 on Workspace | Built in: Many sending accounts in rotation, built for volume |
| Warm-up | Built in: A gentle ramp on your own mailbox | Built in: A warm-up network for every connected account |
| Follow-ups | Built in: Day 3 and day 7, stopped by any reply | Built in: Multi-step campaigns that stop on reply |
| How it is priced | Built in: By people reached. Every plan has every feature, no per-seat fees | Partly, or it depends: Tiered by volume, with lead data billed separately |
Updated . Facts about Instantly come from its public website and can change, so check there for current plans. Instantly and its logo are trademarks of their owner, shown only to identify the product, and this page is not affiliated with it.
How Reach Crew does it
Every email, approved by you. Then sent at 9:30 am, their time.
WriterEach person gets their own email, not a template with fields.
CheckerMarks each address Verified or Likely, so you know before you approve.
CourierSends only what you approved, at 9:30 am on a weekday, their time.
Switching from Instantly. Or run both, side by side.
Keep what works
Keep Instantly for high-volume campaigns if you run them. Reach Crew sends from a different mailbox, your own.
Bring your target companies
Export the company column of a lead list you already send to as a .csv with a website or name column, then paste it or upload it in "I have a list" when you set a goal. A list holds up to 200 companies, and the right people at each are found for you.
Write the goal in one sentence
The filters or the sequence you used become a sentence, like "VPs of Procurement at Midwest manufacturers". Scout shows why each person fits.
Connect your mailbox
Sign in with Google and connect Gmail or Google Workspace. Anyone you already talk to is held, not emailed again, and a new mailbox starts at 5 a day and warms up.
Approve the first round
Read each draft and approve one by one or all at once. Sends go out at 9:30 am on a weekday their time, and follow-ups stop on any reply.
Questions, answered.
For anything else, write to hi@reachcrew.app or read all questions.
Is Reach Crew a replacement for Instantly?
Not for high volume. Reach Crew sends from your own mailbox with a warm-up cap, so it suits careful, personal outreach rather than thousands of sends a day.
Can I use Reach Crew and Instantly together?
Yes. Some teams keep a volume tool for broad campaigns and use Reach Crew for the accounts that deserve a personal email from their main mailbox.
How is Reach Crew priced compared with Instantly?
Instantly's sending plans are tiered by volume rather than per seat, and its lead data is billed separately. Reach Crew has no per-seat fees: you choose how many people you reach, and every plan has every feature. Sign up and get 1,000 free credits, with no card, and they never expire. Finding a person costs 10 credits, checking their address 6, writing their email 10 and each send 1, so the free credits reach about 34 people from start to finish, follow-ups included. Paid plans are priced by people reached and every plan has every feature.
Do I approve every email before it sends?
Yes. Nothing sends until you approve it, one email at a time or all at once. Approved emails go out from your own Gmail or Google Workspace mailbox at 9:30 am on a weekday in each person's time zone, and follow-ups on day 3 and day 7 stop the moment someone replies.
Find your next customers this week.
Set your first goal in a minute. 1,000 free credits, no card.